Media Kit
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EXPERIENCE THE THRILL OF SNOWBOARDING, THE FLEXIBILITY OF SURFING, AND THE AUTHENTICITY OF SKATEBOARDING WITH THE SHRED SLED®,
THE NEXT GENERATION CASTER BOARD
Getting Kids Off the Couch and Carving Up the Streets This Summer, The Shred Sled®, A 4-Wheel, Dual-Deck Inline Caster Board, Combines Three Fast-Action Sports with New Technology for Active Fun
SADDLE RIVER, NJ - Summer 2009 - Start shredding the news! Kids, adults, and outdoor enthusiasts nationwide are getting 'on board' this summer with The Shred Sled®, the next generation caster board that combines the movements of snowboarding, surfing and skateboarding into one unique sport.
The Shred Sled® is the first 4-wheel inline, dual-deck board that makes it smoother and easier for kids and adults to start carving up the streets. Instead of pushing off the board like a regular skateboard, riders use their hips, legs and arms to move the board, similar to movements used to propel surfboards and snowboards.
The Shred Sled's flexible connector allows both decks to rotate around the vertical and horizontal axes so it's easy to maneuver the board. For better control, each deck has a grip surface to maximize traction and stability while the concave decks make for better foot control.
All of The Shred Sled's components have been greatly improved from older 2-wheel boards. The Shred Sled's 4 x 80mm polyurethane wheels and ABEC-5 bearings are smoother and stronger than standard hardware and unlike other boards, rarely need to be replaced. The board's aluminum casters surpass the quality of older boards' metal casters which often rust.
"The Shred Sled combines the experience of snowboarding, skateboarding and surfing into one new experience," said Eric King, president of The Shred Sled. "The product already has a national following, in part because the product is superior to earlier 2-wheel caster boards and also because kids are excited to start shredding."
Kids and adults can paint the town 'Shred' this summer in one of three colors: black, blue or red. Available at retailers nationwide and online at www.TheShredSled.com, The Shred Sled retails for approximately $119.99 and is appropriate for riders ages eight years and up. * Riders should always wear a helmet and safety gear when using The Shred Sled®.
About The Shred Sled®
Based in Saddle River, NJ, The Shred Sled® is the next generation, first 4-wheel inline, dual-deck board. Riding The Shred Sled® combines the experience of snowboarding, skateboarding and surfing into a new sport based on two decks, connected by a flexible middle component, that revolve around horizontal and vertical axes. All components of The Shred Sled® have been greatly improved from older 2-wheel models including 4 x 80mm polyurethane wheels, aluminum casters, ABEC-5 bearings and concave decks for better foot control. For more information about The Shred Sled®, please visit www.TheShredSled.com.
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For additional press inquiries, please contact:
Marie Baker/Julie Livingston
Child’s Play Communications
212-488-2060
mb@childsplaypr.com
jl@childsplaypr.com